🧠 How to Use Psychology for Better Results in Gaming

Watch this short, sharp behavioural science webinar. Streaming free now.

Join James Urquhart from Adform and co-founders at Capuchin Behavioural Science, Patrick Fagan and Dan Thwaites for this special lunch and learn session.

We will show you:

🧠 how to build effective psychological profiles

👉 how to develop personalised nudges

➡️  to deploy them across your business at scale about the personalised nudges you could be missing

You may have heard of “nudges”

But do you know these can be made even more effective if you can tap into specific personality traits?

To drive commercial results and player protection

For example:

🗣️ Open people prefer more verbose messages

🎁 Conscientious people are ‘nudged’ by free gifts

🎨 Extraverts prefer diverse, stimulating aesthetics

Find out how to target, design and apply “personalised behavioural science” across your business.

The same approach that:

⬇️ Reduced cost per acquisition by 39% for an international brand

💰 DOUBLED conversion for a multichannel brand

📲 x 4.5 downloads for a digital player

Join Patrick Fagan and Dan Thwaites, co-founders at Capuchin Behavioural Science, as they reveal the secrets of what really motivates audiences, along with practical steps you can take in your business.

So you get concrete, actionable ideas for improving your commercial performance. 

Find out all this – watch the webinar. Or download the slides.

See what really drives player behaviour. And get practical, actionable steps you can take to persuade your audiences