Browse our latest useful nuggets, opinions, and findings as food for thought.

Dan Thwaites Dan Thwaites

🧠 The psychology of reactions, social status and decision-making

First off, we show how categorising makes people think differently and how people change when they're permanently online.

We look at how forgetting can be good for us and how "intimacy starvation" is making people actually fall in love with their mobile phones.

Read it now.

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Dan Thwaites Dan Thwaites

💔 Intimacy famine, falling in love with phones and forgetting

First off, we show how categorising makes people think differently and how people change when they're permanently online.

We look at how forgetting can be good for us and how "intimacy starvation" is making people actually fall in love with their mobile phones.

Find out more…

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Dan Thwaites Dan Thwaites

🐠Car-driving fishes, how people deceive themselves, talking to others

We start with the welcome if perhaps hopeful news that uncertainty can be motivating to the different reasons and ways that people deceive themselves.

We look at the benefits (and barriers) of talking to people to people we don’t know - and why this will be important for many of our audiences as they live through and emerge from lockdowns around the world.

Oh, and finally, we have a goldfish driving a car.

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Dan Thwaites Dan Thwaites

🤥 Why We Lie, What Drives Trust, Squid Game, Attention Psychology

This month - why we keep scrolling on Facebook, what makes us lie and how many of us do.

The psychological reasons why Squid Game might not be THAT good and what drives trust and bargaining behaviours.

Find out how to use the psychology of attention in our 60-minute webinar.

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Dan Thwaites Dan Thwaites

💰 Money, the cloak of illusion and Behavioural Science on-demand

This month we look at the invisibility cloak illusion and why we think people are paying less attention to us than they really are.

We see academic studies on how the mental associations that people make with money tend to affect how they spend it and also how people "mentally launder" unethical income.

There is a new study on how using the internet in retirement boosts cognitive function and our 60-minute webinars are now available free on-demand.

Don't miss how to apply nudges and how to combine psychology and data.

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Dan Thwaites Dan Thwaites

The Science of Minds and Money

In this paper, we take a look at the psychology behind how people buy financial services.

With large proportions of the market worried, we consider how psychological models can be used to influence behaviour towards positive outcomes.

Then we look at how nudges can be used in volatile times to nudge people towards new ways of investing.

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